Dr. Krishna C. Alejandrino is a distinguished Filipino business educator, corporate social responsibility strategist, academic, and nonprofit executive whose work has contributed significantly to youth development, financial literacy, entrepreneurship, and career readiness in the Philippines.

He is best known for his longstanding leadership as Executive Director of Junior Achievement Philippines (JA Philippines), a member of JA Worldwide—one of the world’s largest organizations dedicated to preparing young people for employment and entrepreneurship. Under his direction, JA Philippines developed into a nationally recognized organization with programs reaching learners, educators, schools, and communities throughout Luzon, Visayas, and Mindanao.

Through his leadership, JA Philippines has established strategic partnerships with government institutions, educational organizations, and leading local and multinational companies. These collaborations have enabled the implementation of large-scale programs focused on financial literacy, entrepreneurship, work readiness, science and technology, artificial intelligence, data analytics, and digital skills. His work has helped create meaningful opportunities for young people, teachers, and employee volunteers while strengthening the role of corporate social responsibility in education and community development. Dr. Alejandrino also played an instrumental role in institutionalizing the Registered Marketing Professional (RMP) and Registered Business Professional (RBP) certification programs. These professional credentials help bridge academic learning and industry expectations by assessing and recognizing the competencies of students, graduates, educators, and aspiring professionals. Through these initiatives, he has contributed to developing more structured pathways for professional recognition, employability, and lifelong learning.

He likewise championed the Accredited Financial Literacy Training Certification Program, which strengthened the financial education capabilities of thousands of Filipino teachers. The initiative equipped educators with practical knowledge and teaching strategies that they could apply in the classroom, extending the program’s impact to hundreds of thousands of students. Under his leadership, this work received multiple Bronze Stevie Awards for excellence in corporate social responsibility and youth financial literacy.

An accomplished educator and academic leader, Dr. Alejandrino graduated Cum Laude from the University of Santo Tomas in 2003. He later earned his Master’s Degree in Marketing from the same university, with a strong focus on market research. He completed his Doctor in Business Administration at San Beda University and holds the professional designation of Chartered Business Administrator from the Chartered Association of Business Administrators in Canada.

Beyond his executive responsibilities, Dr. Alejandrino has contributed to the advancement of business and marketing education through teaching, research, professional standards, and institutional collaboration. He has published research in international academic journals and has been involved in initiatives that promote quality, relevance, and innovation in business education. He has also received recognition as a Most Outstanding Faculty Member and was conferred the designation of Associate Fellow Business Educator.

His contributions have earned recognition from professional associations, educational institutions, diplomatic bodies, and international organizations. Among his honors are the Youth Development Award, Marketing Adviser of the Year, Letran’s Grandes Figuras Award, and recognition from the United States Embassy for his contributions to corporate social responsibility and youth development. In 2025, Dr. Alejandrino made history as the first Filipino to receive JA Worldwide’s prestigious Jonas Prising Lifetime Achievement Award. Presented during the JA Global Leadership Conference in Rio de Janeiro, Brazil, the award is the highest individual honor within the global JA network. It recognized his decades-long commitment to expanding educational opportunities, building sustainable partnerships, and transforming the lives of young people through relevant and accessible learning programs.

Dr. Alejandrino also contributes to the international JA network as a member of the JA Champions research and innovation council under the JA Institute. He was selected to participate in JA Worldwide’s LEAD Global Leadership Program, further reflecting his role in advancing innovation, organizational leadership, and youth economic empowerment on both national and global platforms.

Throughout his career, Dr. Alejandrino has remained committed to the belief that education must prepare young people not only to succeed professionally but also to become responsible, innovative, and socially conscious leaders. His leadership continues to strengthen the connection between education, industry, government, and civil society—creating lasting opportunities for Filipino youth and contributing to a more inclusive and future-ready Philippines.